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Digital Marketing Specialist - Dayshift, Permanent Work from Home

5+ Years
Open to Work From Home
With Business Certificates
Established in 2010
201-500 Employees
Work From Home, Metro Manila
Total vacancies for this job title: 1
Posted On: May 19, 2022
Job ID: 402648

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Digital Marketing Specialist

 

Due to rapid company growth, we are seeking an experienced marketing assistant to join our marketing team.

 

What we offer can’t really be out into words but here is some of what you will get when you join our company.

Autonomy: We value your opinion and creative ideas and you’ll have the freedom to make choices on your projects and test new things you think can make a positive difference to the company. We believe in giving our team the support and space to create and execute plans to grow.

 

Flexibility: We value work-life balance. You have a flexible start-time up to 10am, the ability to pop out during the day to run personal errands (as long as your daily tasks are still completed), and the ability to work 100% from home ongoing. You’ll also get Philippine’s public holiday leave and you will rarely work overtime.

 

Skill Development: Every year we spend thousands of dollars on masterminds, courses and training for our team. You’ll be able to constantly learn new skills and learn how to use new marketing tools/softwares working on projects. We encourage a team culture of learning, growth, innovation and skill development.

 

Fun, Passionate and Supportive Team: Our culture is supportive, we have each other's backs and we love when we're all laughing, sharing and collaborating on big ideas. We have a safe and transparent environment, where everyone is cared for, respected and is able to speak their mind honestly to help bring value to the team and the company.

 

About The Role:

 

As a Marketing Assistant, you will report to the Marketing Manager and work alongside the marketing team to hit individual and team KPIs. You will show strong proactivity, efficiency and attention to detail to work on a variety of marketing tasks including but not limited to - Building Facebook/Instagram Ads & Campaigns, Copywriting, Creating and Posting Social Media Content, Creating Marketing Creatives, Updating Websites, Building New Web Pages/Landing Pages, Building Email Sequences & Setting Up Marketing Automations.

 

As part of the role, you will work within two separate brands of the company. One brand specializes in Education Marketing (universities & colleges) in Australia, is well established and has 8+ years of experience in that industry, the other is a newly launched marketing agency specializing in marketing funnels and lead generation in a variety of niches.


Responsibilities:

  • Hit weekly and quarterly marketing goals and KPIs.

  • Build, manage and optimize Facebook and Instagram Ad Campaigns to generate leads for our clients under CPA.

  • Write copy for Facebook/Instagram ads, email sequences, and website pages/landing pages.

  • Use Canva to build any marketing materials required for marketing campaigns or marketing projects including image and video creatives, presentations and PDF’s.

  • Build new website pages and landing pages to convert traffic from ads.

  • Use Zapier to set up marketing automations.

  • Set up basic conversion tracking using Google Tag Manager.

  • Create content for organic social media pages on Facebook, Instagram and LinkedIn.

  • Complete weekly marketing reports.

  • Do community management for the company’s social media pages.

  • Complete regular market research and competitor analysis to look for opportunities in the market and stay up to date with the latest marketing trends and new tools.

  • Understand our ideal customers and how they relate to each of our products and brands.

  • Learn about, set up and use new marketing softwares to achieve marketing project objectives when required.

About Us:

 

We are one of Australia’s largest pay per lead marketing agencies in the education niche, generating 10’s of thousands of leads per year. We are a dynamic digital marketing agency that lives the start-up culture. We love to work on projects that excite us and make a difference in the world.

 

We have multiple brands that deliver lead generation and marketing services to a variety of niches.

The best way to describe us is that we take our work very seriously, but not ourselves. We have a fun, culturally diverse team, enjoy a good laugh, the occasional extracurricular activity and work hard to preserve the culture we've created.

 

About You:


Finding the right fit is important to us. To be considered for this role you must have:

  • At least 2 years of work experience in a Digital Marketing role.

  • Experience using Facebook Ads Manager to build and manage paid Facebook and/or Instagram campaigns.

  • Experience building and managing paid advertising campaigns in any other marketing channel such as LinkedIn, Twitter, TikTok, Snapchat, Adwords/Youtube etc.

  • Experience building landing pages/website pages and updating websites.

  • Experience writing ad copy for facebook ads (or other marketing platforms), blogs, email newsletters and web page/landing pages.

  • Experience using Canva or any other similar graphic design software to create marketing materials, content and creatives for facebook ads (or other marketing platforms), email newsletters and social media posts.

  • Excellent verbal and written communication skills, including presentation.

  • You must be able to deal with change and thrive in a rapidly changing, start-up environment.

  • Experience using Active Campaign, Autopilot, Zapier, Go High Level or any other automation softwares is highly regarded but not essential.

**Please Note - If you pass the initial screening interview you must be able to show us examples of your previous marketing work including Facebook ads/posts, copywriting, marketing creatives and anything else that displays your marketing skills to progress to the next interview stage.

 

Soft Skills


To be successful in this role and on our team you need to display the following soft skills.

  • Proactivity (self-initiated behavior that endeavors to solve a problem before it has occurred. Proactive behavior involves acting in advance of a future situation, rather than reacting once it has happened).

  • Efficiency (get tasks done fast).

  • Thoroughness & Attention To Detail (no mistakes, work of highest quality).

  • Creativity (ability to think outside the box to find solutions to problems).

  • Curiosity (you want to tinker, learn, test and improve things and learn how new things work all the time).

  • Ambition (good enough is never good enough. You are always striving to develop your skills and become an expert at digital marketing).

  • Analytical Skills (ability to analyze data, problems and inefficiencies and make recommendations for improvement).

  • Commitment (ability to stick with something and not give up even when the going gets tough).

Emapta offer:

  • An experienced and enthusiastic team in an established and stable company with a huge growing potential

  • Above-average industry standard compensation package

  • Fixed Night Shift Work Schedule

  • Access to top-of-the-line facilities and technologies; work from home permanently

  • HMO coverage including 1 dependent or Mutual Fund Benefit

  • 20 leave credits consumed at your discretion with up to 5 days commutable to cash

  • Exposure to world-class and high-level foreign clients and partners

  • Employee engagement activities

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