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Marketing Database Coordinator for a Dayshift Australian Account (Cebu)

2 to 4 Years
With Business Certificates
Established in 2012
201-500 Employees
5th Floor, Tech Tower, Sumilon Corner, Camiguin Road, Cebu Business Park, Luz, Cebu City, Cebu
Total vacancies for this job title: 1
Posted On: August 27, 2021
Job ID: 385877


We are looking for a Marketing Database Coordinator to join our team to manage our customer database, email management and marketing.
Key Responsibilities:
  • Manage the Customer Database (Intercom) 
    • Serve as the primary point of contact for the customer database, identifying opportunities to improve data management.
    • Responsible for the maintenance and integrity of the customer database, ensuring the data is accurate, current and consistent.
    • Manage segments, tags and customer attributes - ensuring it works alongside other information systems.
    • Maintain database performance by troubleshooting problems related to performance and capacity.
    • Conduct regular audits to ensure data integrity and quality remains at high standard.
    • Develop and manage processes to ensure best practice is followed and that the customer is always the focus of what we do.
    • Assist various departments (growth, content, development) in using the database to support business operations.
  • Email management (Intercom) 
    • Coordinate with content and growth teams in development of email campaigns - taking customer journey maps and building them out (includes marketing newsletters, production notifications and lifecycle campaigns).
    • Ensure emails meet high and quality deliverability standards, developing and upholding best practices and standard naming conventions.
    • Develop and manage ongoing optimisation of automated email campaigns through comprehensive, measurable A/B and multivariate testing plans.
    • Ensure email templates are continually optimised.
    • Produce regular reports on campaign performance.
    • Conduct market research to follow trends and competition.
  • Marketing Analytics 
    • Create and manage tracking URLs to measure the effectiveness of marketing and content campaigns.
    • Produce regular reports on performance.
Skills and Experience:
  • Experience managing customer databases and data management.
  • Experience with email marketing systems.
  • Experience reporting and analysing data.
  • Ability to prioritise and handle multiple projects in a fast-paced, agile environment.
  • Experience developing and managing processes and best practices.
  • Understanding of CAN-SPAM, GDPR, CASL, CCPA, and other email compliance regulations.
  • Understanding of HTML and CSS to QA an email.
  • Excellent communication and problem-solving skills.
  • Highly organised and detail-orientated.
  • Experience with Intercom, Stripe, Segment, Mixpanel and Notion is a plus.
Why work with Delonix Marketing Corporation?
  • Salary package with allowances & bonuses commensurate with experience
  • DAYTIME shifts, NO GRAVEYARD, and no rotating schedules
  • Added to company HMO
  • Legendary staff parties and social events (check our FB page)
  • We sent 30 staff to visit Australia for the year 2018 alone!
  • The company is established (7+ years in Cebu; 2+ years in Duma) and growing fast (currently 400+ staff)
  • Awesome Referral Bonus
  • Christmas and New Year break
  • Long-term stable position for the right person
Applications for this jobs are now closed.
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