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RipeConcepts, Inc.

Paid Media Strategist

RipeConcepts, Inc.

With business certificates
Established in 2009 | 201-500 employees
8/F Ayala Center Cebu Tower (across Ayala PUV Terminal) Bohol Avenue, Cebu Business Park, Cebu City, Cebu
Posted on : October 07, 2020
Job ID : 365591

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Details

RipeConcepts, Inc. provides solutions to Creative, Design, Animation, Web Development, Employee Leasing and Outsourcing needs.

The hybrid nature of our business yields a diverse team consisting of members who come from the best industries and multinational companies. We offer friendly competition that pushes our employees to constantly rethink their work to produce creative, attention-grabbing and quality output. We pride ourselves in delivering the best solutions.
 
Having grown considerably over the past ten years, and we are looking for more talent to be part of the team.
 
Come and join us to experience a rewarding career and an awesome work environment!
 
PAID MEDIA STRATEGIST
 
The Paid Media Strategist will manage large paid search campaigns across various industries and analyze performance data. He/she will also provide intelligent analysis, interpretation and appropriate action plans based on data driven conclusions.
 
Responsibilities:
  • Manage all client budgets and advise on budget changes, both between campaigns within a paid account and across channels based on overall return for your clients
  • Help determine client benchmarking and implement optimizations to hit client KPI’s in the quickest time possible
  • Improve upon paid media processes and innovation of new strategies and techniques
  • Vendor management for new channels and support channels
Qualifications:
  • Ideally 4+ years of digital marketing; Agency experience a PLUS
  • Experience and knowledgeable in search engine marketing. Specifically having experience with bid monitoring and adjustment of paid search campaigns, defining terms and writing effective copy highly relevant and targeted to clients’ core products or services
  • Strong Excel skills with clear understanding of advanced Excel features
  • Experience with Conversion Rate Optimization programs such as Crazy Egg, Unbounce & Optimizely is a GREAT PLUS!
  • Experience or desire to learn Scripts, Programmatic Direct, Media Buys, or Knowledge Graph Optimization a PLUS
  • Ability to handle multiple tasks in a fast-paced environment and under tight deadlines
  • Detail-oriented and organized with strong note taking acumen
Note:
  • Position is full-time office-based and may start off with a Work From Home setup


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