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Marketing Manager

Managerial / Supervisory

Worldbex Services International

With business certificates | Established in 1996 | 11-50 employees
Manila, Metro Manila
Posted on : August 03, 2019
Job ID : 327496


Reports To: Marketing Director
  • To develop, establish and maintain marketing strategies to meet Company’s  Events objectives. Effective management of the marketing, advertising and promotional activities of the Events across all platforms- digital and traditional marketing.
Job Duties and Responsibilities:
  • Manage and Coordinate all marketing, advertising and promotional  activities
  • Conduct market research to determine market requirements for existing and future shows
  • Analysis of customer research, current market conditions and competitor information
  • Develop and  Implement marketing plans and projects for new and existing shows
  • Expand and Develop marketing platforms 
  • Manage the productivity of the marketing plans and projects
  • Monitor, review and report on all marketing activity and results
  • Determine and manage the marketing budget
  • Deliver marketing activity within agreed budget
  • Report on return on investment 
  • Develop pricing strategy
  • Create marketing presentations
  • Liaise and collaborate with media and advertising, internal requirements (e.g. Sales, Creative Teams)
  • Monitor industry best practices
  • Performs other related duties and responsibilities that may be assigned from time to time.
Education and Experience
  • Business or marketing-related degree or equivalent professional qualification
  • Experience in all aspects of developing and managing marketing strategies
  • Technical marketing skills
  • Proven experience in customer and market research
  • Relevant  industry knowledge
Key Competencies
  • Excellent written and verbal communication skills
  • Formal presentation skills
  • Organization and planning
  • Strategic thinking
  • Problem analysis and problem-solving
  • Team-leadership
  • Persuasiveness
  • Adaptability
  • Creativity
  • Judgment
  • Decision-making

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